Term

Definition

Sales

Sales of firms within the region resulting from boater spending.

 

Jobs

The number of jobs in the region supported by the boater spending. Job estimates are not full time equivalents, but include part time positions. Seasonal jobs are adjusted to annual equivalents, e.g. four jobs for three months each equates to one job.

 

Income

Labor income, including wages and salaries, payroll benefits and incomes of sole proprietor’s

 

Value added

Income accruing to households in the region plus rents and profits of businesses and indirect business taxes. As the name implies, it is the net value added to the region’s economy. For example, the value added by a marina includes wages and salaries paid to employees, their payroll benefits, profits of the marina, and sales and other indirect business taxes. The marina’s non-labor operating costs such as purchases of supplies and services from other firms are not included as value added by the marina.

 

Direct effects

Direct effects are the changes in sales, income and jobs in those business or agencies that directly receive the boater spending.

 

Secondary effects

These are the changes in the economic activity in the region that result from the re-circulation of the money spent by boaters.  Secondary effects include indirect and induced effects.

 

Indirect effects

Changes in sales, income and jobs in industries that supply goods and services to the businesses that sell directly to boaters. For example, restaurant supply firms benefit from boater spending in restaurants.

 

Induced effects

Changes in economic activity in the region resulting from household spending of income earned through a direct or indirect effect of the boater spending. For example, marina employees live in the region and spend their incomes on housing, groceries, education, clothing and other goods and services.

 

Total effects

Sum of direct, indirect and induced effects.

  • Direct effects accrue largely to boating and tourism-related businesses in the area
  • Indirect effects accrue to a broader set of businesses that serve these firms.
  • Induced effects are distributed widely across a variety of local businesses that provide goods and services to households in the region.

 

Multipliers

Multipliers capture the size of the total effects relative to the direct effects. A sales multiplier of 2.0 means that for every dollar of direct sales, there is another dollar of sales in the region due to secondary effects.  Direct effect multipliers convert sales to the associated income, jobs and value added by using simple ratios. For example, nationally 34 cents of every dollar of sales in restaurants goes to wages and salaries and 48 cents to value added. There are about 22 jobs for every million dollars in restaurant sales. These ratios are used to convert estimates of sales in each economic sector to the associated income, jobs, and value added. The job to sales ratios vary from region to region.